Zooey Deschanel: Twee Queen?

Sunday’s Life magazine (The Age, 12/2) featured an article that basically described Zooey Deschanel as the pin-up girl of “twee”. She plays ukelele in a folk-rock duo called She & Him. She loves board games, baking and karaoke. She is co-founder of the super cute website HelloGiggles, where young women with doe-eyed yet edgy profile pictures write witty and cutesy articles about celebs, beauty, cute things, etc.

Since I didn’t really know what twee means, I did a Google trawl. For those of you who are in the same boat, here are the results of my research. Twee is…

  • smiley lyrical guitar-strumming melodies
  • hand knitted scarves and beanies and gloves, preferably matching
  • polka dots
  • cardigans
  • cupcakes and sugar cookies
  • ukeleles
  • Hello Kitty
  • bright warm colours
  • multicoloured stockings
  • animal hats
  • kitsch collectibles
  • headbands, big plastic barrettes, clunky earrings, plastic rings
  • indie pop music
  • kittens
  • arts and craft
  • sewing

There are complaints from some that twee equals a rising trend of grown women acting girlie and in general signalling to men that they are harmless, like wearing their hair in pigtails and spend half their time in 50s-style kitchen aprons frosting cupcakes.

I don’t really have any strong opinions on this. Personally, I love cupcakes, cardigans and cheesy guitar songs. I loathe Hello Kitty, orange stockings, and can’t sew two pieces of cloth together to save my life. (For the record, I am terrified of sewing machines. They have that pointy metal tooth thing that moves in a blur! And you’re telling me to put my finger near it?!?)

I don’t think a girl’s interests say anything about how tough she is, or in fact anything about what kind of woman she is.

That being said, this duet by Zooey Deschanel and Joseph Gordon-Levitt is awfully cute. Definitely a little twee.

Zooey Deschanel is great in her new comedy series, New Girl. In it, she plays Jess, a klutzy, adorable young woman who sings when she gets awkward and has a knack for walking in at all the wrong moments. After a messy break-up, she moves into a new flat with three guys and turns their lives upside down with her ineffable, quirky Jess-ness. Worth watching for laughs and sweetness!

Thanks for stopping by! More tomorrow.





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